Today there are 7,672 different Google Ads agencies in the UK and finding the best Google Ads agency can be a minefield. We spent over 60 hours comparing the top 50 agencies to find the seven best that you should consider to help you with your Google search ads.

What is the Best Google Ads Agency?

1. Stargazer Digital

Our Verdict —Best For E-commerce Brands

stargazer digital

Stargazer Digital (that’s us) is an omnichannel Google Ads agency that works exclusively with eCommerce Brands. Their main focus is on Google Ads. However, they also take a holistic approach to your marketing as they don’t just send quality traffic, they help you convert it too, increasing ROAS and reducing Ad costs.

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Best For

Stargazer Digital is best for E-commerce Brands that are already making around 50k a month in revenue but want to increase profitability and ROAS with a Google Ads advertising agency.

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2. Getuplead

Our Verdict — Best For SAAS Companies

getuplead - google ads agency

GetUpLead is the best Google Adwords agency for SAAS companies. They have over ten years of experience working with some leading SAAS companies.

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Best For

SAAS companies looking to get more demos booked and increase sign-ups through advertising and help to reach their business goals.

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3. The PPC Machine

Our Verdict — Best For Finance Companies

the ppc machine

 The PPC Machine Google Ads agency is best for Finance companies as it offers the best overall services for this niche.

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Best For

Financial services, IFA and mortgage advisors looking to do Google Ads advertising.

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4. Tourism Marketing Agency

Our Verdict — Tourism Marketing Agency (TMA)

tourism marketing agency

We think it’s the best for Travel and Tourism companies as this Google AdWords agency focuses solely on this niche.

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Best For

Their Google Ads services are best for Tourism and Travel Companies

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5. Cleverly

Our Verdict — Best For B2B

cleverly google ads ppc agency

We think this is the best Agency for Google Ads if you are in the B2B space. They have a lot of experience here.

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Contact them if you’re in the B2B niche and want a digital marketing agency to get you more leads.

Best For

Their Google Ads management services are best for B2B companies.

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6. Bidmark

Our Verdict — Best For Cars and vehicles

Bidmark: google ads agency for car dealerships

This agency is a fantastic choice if you are in the car dealership niche and looking to increase traffic and sales.

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Best For

Car dealerships looking to increase enquiries and walk-ins.

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7. Tillison

Our Verdict — Best For Jobs and Education

Tillson: google ads agency for education

If you are in the recruitment niche or education, this would be our choice for you to take a look at and consider.

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Best For

This Google Ads PPC agency is best for recruitment, universities and colleges.

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Here are the top 50 Google Ads agencies we considered in this review:

  1. Stargazer Digital
  2. Wunderads
  3. Bulldog Digital Media
  4. Helloseed
  5. Common Thread Collective
  6. Steerfox
  7. VentureStream
  8. GetupLead
  9. Upraw Media
  10. Skai
  11. 6 Sense
  12. Coinbound
  13. Simple Tiger
  14. Scale Hop
  15. The PPC Machine
  16. Mobas
  17. Financial markets
  18. FSP Agency
  19. Soap Media
  20. Crafted
  21. Found
  22. Cleverly
  23. Incisive Edge
  24. Amiweb
  25. Clarity Global
  26. Velo
  27. Earnest
  28. Gravity Global
  29. Tourism Marketing Agency
  30. Eleven Miles
  31. TrakTek Partners
  32. MRH
  33. Umi Digital
  34. Dune 7
  35. Adido Digital
  36. Made
  37. Bidmark
  38. Team Lewis
  39. Rhion Group
  40. Visarc
  41. Click Dealer
  42. GL Digital
  43. ATG
  44. We Are Nameless
  45. Circus PPC
  46. Adtrain
  47. Click
  48. Dpom
  49. The Social Shepard (social media marketing)
  50. Jumpfly

How do I choose the best Google Ad agency?

When choosing the best Google Ads agency, I recommend looking at social proof. Do they have a lot of reviews in the form of videos? Do they have good case studies on their website showing results?  Do they have experience in your niche?

Does Google have an Ad agency?

Google doesn’t have an Ad agency but a Google partner programme that agencies can sign up for and you need to pass their qualifications. I’m not a fan of the Google partners programme as it teaches you bad habits that help push Google’s agenda and are not necessarily in the advertiser’s best interests.

Should I hire someone to do my Google Ads?

That is an excellent question, and that would depend.  You could hire someone who knows Google Ads or train them in-house, that may be the best option. However, you may want an agency to handle the whole thing. The best solution is the one that works best for you.

How much does a Google Ads agency cost?

You can hire an agency for as little as £500, but I would avoid such agencies. Managing and creating an effective Google Ads campaign takes time, and skill and someone charging that little is either not skilled or undervaluing their talent. I would say a starting price should be around £1,000 for example at Stargazer we charge a £1,000 PPC management fee for £5,000 in ad spend. £4,000 goes to advertising spend and £1,000 to us to manage the account. The fees change the higher your marketing budget.

Are Google Ads worth paying for?

Yes, they can increase your sales and profits and get you in front of the people actively seeking your products and services. However, you can quickly spend a lot of money in the wrong hands. So before hiring or running them yourself, try to test the scenario on paper to see if they would work for you. Google Ads aren’t for everyone, it depends on what stage your business is at and what budget you can afford.

The Bottom Line

To recap, here are the best Google Ads agencies to try this year:

  1. Stargazer Digital — Best for E-commerce businesses
  2. Getuplead — Best for SAAS companies
  3. The PPC Machine — best for finance companies
  4. Tourism Marketing Agency (TMA) — Best for Travel & Tourism companies
  5. Cleverly — Best for B2B
  6. Bidmark — Best for Cars and vehicles
  7. Tillison — Best for Jobs and Education

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